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The Green Light Model

You Don't Pay Full Price Until
ALFIE Has Delivered Results

ALFIE's billing is tied directly to your outcomes. Until ALFIE has proven it's generating more revenue than it costs, your monthly platform fees don't activate. You pay only your onboarding fee.

How Billing Works

ALFIE Only Charges Full Price When It Has Demonstrably Earned It

1
You pay your Tier onboarding fee
A one-time fee based on your tier level covers the full audit, the fix, and the initial build of your verified digital presence. ALFIE gets to work immediately.
2
ALFIE builds your verified presence and monitors RTV
Revenue That's Verified (RTV) is the direct booking revenue attributable to ALFIE-verified pathways. We track it from the moment your presence goes live, before any monthly fee is charged.
3
Green Light activates when RTV ≥ platform fee × 1.10
When your verified revenue exceeds your platform fee by at least 10%, ALFIE has proven it's delivering positive return. Green Light activates. The results are real, measurable, and visible in your dashboard.
4
First invoice sent for the month following Green Light activation, then monthly
Your first monthly platform invoice is sent for the month following Green Light activation. Every invoice from there is monthly. You are billed only for a service that is demonstrably generating more revenue than it costs.
“Until Green Light, you pay only the onboarding price for your required Tier level, nothing more.”
Platform Tiers

Three Tiers, One Outcome: More Direct Bookings

Monthly fees activate only after Green Light. All tiers include the full audit, fix, verified booking link setup, and ongoing protection.

Tier 1
$7,500/mo
After Green Light activation
+ $150/month per node after GL
Best for:
Single-business independent hotels, golf resorts, individual realtors, and direct-booking businesses with one primary location or entity.
Full 500-point digital audit
Complete fix of all identified issues
Verified booking link built and locked
Client dashboard with RTV tracking
24/7 ongoing protection and monitoring
Monthly re-audit included
Book My Tier 1 Audit
MOST POPULAR
Tier 2
$15,000/mo
After Green Light activation
+ $150/month per node after GL
Best for:
Multi-business business groups, larger golf and resort operations, real estate agencies with multiple agents, businesses with multiple service lines or locations.
Everything in Tier 1
Multiple entity or location nodes
Extended audit scope across all entities
Priority triage and issue resolution
Cross-entity RTV attribution
Book My Tier 2 Audit
Tier 3
$25,000/mo
After Green Light activation
+ $150/month per node after GL
Best for:
Large hospitality groups, multi-resort operators, enterprise real estate operations, and businesses requiring comprehensive cross-market digital protection.
Everything in Tier 2
Unlimited entity nodes
Dedicated account management
Custom reporting and board-level RTV dashboards
Bespoke integration support
Enquire About Tier 3
Tier 4: Enterprise
Custom
Pricing by quote, structured around your operation's scale, complexity, and market scope. For operations Tier 3 won't cover.
+ $150/month per node after GL
Request Enterprise Quote →
Built for large-scale or complex operations that Tier 3 won't cover
Multi-brand hospitality groups, international business collections, large real estate organisations, and enterprise operations requiring bespoke scope, custom integrations, and dedicated SLA arrangements.
Everything in Tier 3
Custom node volume & structure
Dedicated ALFIE enterprise team
Custom SLA and response times
Bespoke integration architecture
Board-level reporting & dashboards
Multi-market Green Light tracking
Annual strategic review included
Node Pricing
$150/node/mo
After Green Light activation only
What is a node?
A node is a distinct verified business entity, a single business, location, brand, or individual (like a realtor or team member) whose facts need to be separately verified and protected. Your audit determines how many nodes your business requires. Node fees, like platform fees, only activate after Green Light.
Pricing Questions

Everything You Need to Know About How ALFIE Bills

What do I pay before Green Light activates?
You pay a single onboarding fee for your required Tier level. This covers the full audit, the complete fix of all identified issues, the build of your verified digital presence, and the setup of your direct booking link. After that, you pay nothing until Green Light activates, meaning you're paying only when ALFIE has demonstrably delivered results.
How long does it take to reach Green Light?
Most clients reach Green Light within 60–90 days. The timeline depends on the volume of incorrect data we need to clear and how quickly AI systems index the corrected information. You can track RTV accrual in real time through your client dashboard from day one.
Is there a contract or minimum term?
ALFIE is a monthly service after Green Light. There is no long-term contract required. The value of ALFIE is ongoing, new incorrect data appears constantly, and the moment protection stops is the moment your accurate presentation begins to decay. Most clients find the compounding advantage makes ALFIE a permanent part of their operations.
Does ALFIE work for businesses outside the hospitality sector?
Yes. ALFIE works for any business that depends on direct bookings and owns its customer relationship. Independent realtors, professional service firms, restaurants, and any direct-to-client business that doesn't depend on a SaaS platform controlling its booking pathway.
Which tier do I need?
Your audit determines which tier is right for you. Tier is driven by the scale of your digital presence, the number of entities that need protecting, and the complexity of your booking pathways. We'll tell you honestly which tier fits your business, and we'll also tell you if ALFIE isn't the right fit at all.
Seen · Known · Trusted · Booked

Ready to Find Out Which Tier Is Right for You?

We start with an audit. You see exactly what needs fixing, which tier fits your business, and what ALFIE will deliver, before committing to anything.

Book My ALFIE Audit →See How It Works
No commitment required
Full audit before any decision
Response within 24 hours