12 Questions Every Hotel and Resort Should Be Able to Answer
For boutique and independent hotels and resorts. AI search tools now answer travel questions directly, without sending anyone to a list of links. If they can't verify your facts, they default to an online travel agency (OTA) instead of you. This free check tells you where you stand in about 2 minutes.
No account needed. Your answers stay in your browser, and your details reach us only when you choose to send your results.
Is your business's name, address, and phone number listed exactly the same way on your own website, your Google Business Profile, and every major listing site?
Is your booking engine built directly into your own website, or is it a separate widget or pop-up from another company?
Do you know what percentage of your reservations come directly from your own site versus through a third-party platform?
Has that percentage changed over the last 3 years, and do you know which direction it moved?
Do you know how much you pay in commissions to third-party booking platforms each year?
If someone asked an AI assistant like ChatGPT or Gemini about your business right now, would the details it gives back be accurate?
Has anyone ever checked whether your booking engine can actually be read by outside systems, not just by a person clicking through it?
Does a visitor have to click through a popup, language selector, or location picker before your real information loads?
Are your room types, packages, or services described with specific, checkable detail on your site, or mostly in general marketing language?
Have you invested in SEO (search engine optimization) or marketing that was supposed to help, but didn't noticeably move your direct bookings?
Is there one person or system responsible for keeping your business facts consistent everywhere they appear, or does no one own that job?
Has this information been checked in the last 90 days, or was it set up once and left alone?